Olfactory cues of restaurant wait staff modulate patrons’ dining experiences and behavior

With the aim of better understanding the role of odors in overeating, Zoon (2017) found that smelling food odors increases appetite for foods similar in taste and energy density to that odor, and decreases the liking and desire for these congruent foods. This article also reveals that following high energy/sweet food consumption, early neural processing […]

Since the majority of the evidence on the association between the quality of the American diet and advertising has been reported in children, Zimmerman & Shimoga (2014) planned to determine the impact that televised advertising has on adults’ food choices. The 351 participants were firstly randomized into one of four groups: exposed to food advertising […]