Content hungry: How the nutrition of food media influences social media engagement

The aim of this 2001 study was to examine whether verbal context can create an olfactory illusion where the individual’s perception of the smell is altered by the verbal label. The five different odors tested were violet leaf, patchouli, pine oil, menthol, and a 1:1 mixture of isovaleric and butyric acids. Subjects sniffed each other […]

Since the majority of the evidence on the association between the quality of the American diet and advertising has been reported in children, Zimmerman & Shimoga (2014) planned to determine the impact that televised advertising has on adults’ food choices. The 351 participants were firstly randomized into one of four groups: exposed to food advertising […]